Concept, Photos and Layout: Bia Machado



This poster explores the duality of urban life, juxtaposing feelings of safety and happiness within the city against the overwhelming presence of construction, speed, and urban violence. The design employs stark contrasts in color and composition to reflect this tension, creating a visual narrative that oscillates between comfort and suffocation. The subtheme draws inspiration from Frank Sinatra's song "That's Life," using its themes of resilience and the cyclical nature of highs and lows to deepen the emotional resonance of the piece.